“The impact of motivation level of Small business owners on the financial performance of their firms” With special reference to Gampaha District.
Abstract
Successful small business activity is important for a healthy economy and can be a major source
of job creation. While the concept of entrepreneurship has been around for quite some time,
researchers continue to explore the factors that underlie small business financial performance.
Specifically, researchers have sought to further examine why some small ventures are more
successful than others. The motivation has gained the attention of researchers and practitioners
alike. Practitioners have realized that employees can no longer be perceived as biological
machines that are capable of leaving their feelings, norms, and attitudes at home when they go
to work. Researchers are embracing the motivation because of its relationship with efficiency,
productivity, sales, and revenues, quality of service, customer loyalty, employee recruitment
and retention and employee commitment.
This study empirically examines the impact of motivation of small business owners on their
financial performance. The results of the study showed that motivation is at high level and
financial performance is at moderate level. The Pearson‟s correlation analysis indicated that
there is a strong positive correlation between motivation and financial performance. The
regression analysis indicated that there is a positive impact between motivation and financial
performance. The implication of the finding is high level of motivation positively correlate
with financial performance.
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Author(s) and co-author(s) jointly and severally represent and warrant that the Article is original with the author(s) and does not infringe any copyright or violate any other right of any third parties, and that the Article has not been published elsewhere. Author(s) agree to the terms that the IJRDO Journal will have the full right to remove the published article on any misconduct found in the published article.
