EFFECTS OF MARKET RISK ON PERFORMANCE OF TRANSPORT FIRMS IN KENYA

  • Jamal Ali Mohamed Noor
  • Dr. Agnes Njeru Jomo Kenyatta University of Agriculture and Technology
  • Dr. Esther Muoria Jomo Kenyatta University of Agriculture and Technology
DOI: https://doi.org/10.53555/bm.v3i10.1493
Keywords: Risk, Market Risk, Triangulation, Financial Performance, Firms, Vision 2030.

Abstract

This study assessed market risk effects on performance of transport firms in Mombasa
County. The study employed triangulation (Mixed of quantitative and qualitative)
research design. The target population of this study was 2013 transport firms and the
sample size was 172 firms arrived at through stratified and purposive sampling methods.
The questionnaire was the primary data tool. The study found out that market risk has
significant effects on financial performance of transport firms in Kenya. Also the study
indicated that given the infrastructure development as part of the Vision 2030, Transport
firms need to embrace change so that they are not wiped out of the market. Thus engage
in competitive nature by also bringing in the market competitive services to offer to their
clients and share the growing market

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Author Biographies

Jamal Ali Mohamed Noor

PhD Student- Assistant Director, Finance and Administration

Dr. Agnes Njeru, Jomo Kenyatta University of Agriculture and Technology

Lecture

Dr. Esther Muoria, Jomo Kenyatta University of Agriculture and Technology

Registrar, Academic Affairs

Published
2017-10-31
How to Cite
Noor, J. A. M., Njeru, D. A., & Muoria, D. E. (2017). EFFECTS OF MARKET RISK ON PERFORMANCE OF TRANSPORT FIRMS IN KENYA. IJRDO - Journal of Business Management, 3(10), 50-71. https://doi.org/10.53555/bm.v3i10.1493
Issue
Vol. 3 No. 10 (2017): IJRDO - Journal of Business Management
Section
Articles

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