Communication Strategy in Enhancing Competence of Health Counseling Officers and Awareness on Maternal and Child Health in Rural Community in West Java Province
Abstract
The research entitled, "Communication Strategy in Enhancing Competence
of Health Counseling Officers and Awareness on Maternal and Child Health in
Rural Community in West Java Province,"
Maternal Mortality Rate (MMR) to date is still being used as indicator of women's
health status in Indonesia. Having to consider the importance of MMR , the efforts that
are directed at reducing maternal and infant mortality rate have been incorporated into the
Millennium Development Goals (MDGs) No. 5
Based on the health census data shows that West Java Province still has high
maternal and infant mortality rate, this is inversely proportional with other achievements
that achieved remarkably by this province which is also known as the buffer of this
capital city of Jakarta.
The research indicates that the disparity in mortality rates considerably vary in a
country as geographically diverse as Indonesia. Bandung for example is highland
surrounded by a string of mountains and still challenged by inequality in health facilities.
Medical personnel and health services are more concentrated in urban areas diluting
proper health presence in underserved rural areas.
Other factor based on our findings shows that medical personnel resources
management and their competence are also challenging.
The team will focus on micro scale that is to study the competence of health counseling
officer and their role in reducing mortality rates and will not focus on macroscale, which
is based on data reporting.
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